Lunch & Learn Workshops
EGBI provides continuing education opportunities through seminars and workshops on various specialized topics for EGBI graduates and other small business owners who want to take their business to the next level.
2013 RISE Sessions at EGBI
3-1-1 For Your Website
Marketing Funnel for your Biz – it’s not all Social!
Most business owners think they know marketing and sales. However, many are really good at operating their business but not at marketing. Elizabeth believes that great marketing reduces sales efforts, and great branding reduces marketing efforts. Marketing and branding is a collection of strategic activities that allows the business owner to better sell their “Unique Selling Proposition – USP.” Listen to Austin’s Marketing Gunslinger as she shares how segmented lists, sampling, social media, and foo foo letters can help you grow your customer base. Elizabeth will also share her top 10 list of activities that every business owner can incorporate today to become more successful at marketing their business.
About Elizabeth Quintanilla: Elizabeth is a positive, people-oriented, and performance-driven Marketing Gunslinger, collaborator, consultant, and speaker who focuses on understanding the customer perspective, while consulting on a variety of topics, which include web technologies and strategies, social business and media, product management and marketing. She listens to her client’s customer pains and creates methodical solutions focused on their marketing needs. As part of her collaborative engagements, she has helped her clients with: market research, identifying and gathering stakeholders with their inputs, developing messaging and social channel strategies, and understanding the impact of emerging business trends and their implications for her customers. Elizabeth actively serves as a City of Austin Commissioner on the Austin Community Technology and Telecommunications Commission. Previously, Elizabeth has volunteered as a Board Member of ProductCamp Austin and a Social Media Ambassador for the Greater Austin Hispanic Chamber of Commerce (GAHCC). In her limited spare time, she enjoys flying gliders, scuba diving, and triathlons.
Winning at the Lending Game
Hosted by Rocio Vallejo from Accion Texas. The odds of obtaining a business loan should not be smaller than those of winning the lottery. Come learn about the 5 C’s of Credit and how they are viewed by lenders. Learn of ways to increase your opportunity of obtaining a business loan.
About Accion Texas: Accion Texas Inc.‘s mission is to provide credit and services to small businesses and entrepreneurs who do not have access to loans from commercial sources and to provide leadership and innovation to the microlending industry.
Accion Texas Inc. is a designated community development financial institution, or CDFI. CDFIs are working in neighborhoods across the United States to provide affordable, responsible credit, create and sustain jobs, and to stabilize communities. CDFIs finance community businesses, including small businesses, microenterprises, nonprofit organizations, commercial real estate, and affordable housing.
Upcoming workshop topics:
- Quickbooks (Summer 2013)
- Video SEO (Fall 2013)
More information to come soon.
To register for any of the upcoming sessions, please click here.
Testimonials
- “In the end, all business operations can be reduced to three words: People, Product and Profits. EGBI connected me with a network of people who have given me great insight as to how to enhance my product in order to effectively generate profits.”
Jairo J., A Clean Hand Residential Cleaning Services
- “Through EGBI's array of business support, services, management and contacts, we now have the anchor needed to successfully accelerate into international markets!”
Jacquelyn T., Kids-N-Technology